Search Engine Optimization

SEO stands for Search Engine Optimization; it is the process of getting traffic from the free, organic, editorial or natural search results on search engine. SEO affects the visibility of a website or webpage in search engine. SEO may target different kinds of searching including local search, image search, academic search, video search and industry-specific vertical searching. SEO include content optimization, image optimization, keyword optimization, title, description management. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. SEO isn't just about building search engine-friendly websites but of making your site better for people too.

How SEO affects Website

When we complete search engine optimization, submit the website or website pages to the leading search engines, such as Google, Bing, Yahoo etc. Search engine use crawlers to find pages for their algorithmic search results. But, pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Search engine crawlers may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled.